“Apple’s latest keynote was disappointing”, “Steve Jobs is really long gone”, “Tablets sales numbers have tanked”, “Apple’s stock has plummeted”…why all the fuss? I’ve already written about the iPhone 6 and the reason why I wouldn’t go for it. But the iPad Air 2 is really full of promises. I came to this conclusion after thorough researches online, the only tablet that could have distracted me from it is the Surface Pro 3.
Skinny rhymes with portability
How tin it really is? 6,1 mm… it makes me lose my mind. As a creative, I spent 20% of my time pushing pixels in my laptop. The other 80% are happening out there, on the field, where I’m meeting with clients, dealing with objections, educating them on my craft and selling. Imagine yourself carrying your laptop, charger, sketchbook and accessories all day; back and forth. I didn’t even mention the projector and its cables you’ve put in a separate bag. I’m definitely seeking for more portability.
Amazing screen resolution
2048-by-1536-pixel resolution at 264 ppi, the screen looks gorgeous. Retouched photos, drawings and even your videos project will ease sales pitches. Seeing is believing.
Incredibly fast, 64-bit, A8X Application Processor and 2GB of RAM. According to Daniel Eran it “smokes Android tablets”. That makes the gaming experience on a tablet a real breeze. Check the bench below:
I own an iPhone 4s since 3 years now, and it just works. My PC laptop is like 4 years old and is slow like hell. I’ve cleaned everything I could, increased the Ram, it’s still clunky and bugging. I know the battery will cost me an arm to replace. With the awful experience I get in windows environment right now, how could I expect to take on the Surface Pro 3’s journey? At least I’m sure of one thing, my iPad Air 2 will last longer.
The extra 100$ for the 128 GB version is a clever investment. Remember, you are in for a long run so why not go big? Notice that the space can go up to 1Tb with a Dropbox subscription. Coupled with external drives, iCloud, you’ll get enough room to play. A tablet is not made to store all your data anyway. Once you are home, plug your iPad to your laptop and transfer them data in your hard drives. Some may complain about Apple’s restrictions when it’s about sharing, but software like iMazing are simplifying things a lot. No need for opening iTunes constantly.
Up to 10 hours, that’s plenty enough to take it away with me in the train or in the airplane. Enough to watch a movie, or play games. Plus we are all carrying power banks which can charge our devices up to two -even more- battery cycles. Wall huger no more.
Plenty of quality apps!
Once upon a time, I owned a Nexus tablet. Let me tell you this Android’s apps are ugly. That’s true! Most of the apps are free there but they look terrible. Publishers are catering to the iPad too: Communication Arts for example, is not available on Android, nor GoodReader (pdf reader) and Procreate (drawing app). Trust me, when you buy a tablet and you are not seeing your favorite app in the store, you’ll put it down and get away from it with frustration. Sad experience like this makes it hard to forgive a manufacturer.
I’ve mentioned my projector lately. PowerPoint & Keynote are tools that will move your audience in a big way.
For around 9$/month you’ll get the Microsoft Office 365 experience, and it comes with 5 licenses for you to share, including tablets. The keyboard will NOT cost you -like the Surface Pro 3- 124$ more, I got mine for 19,99 $. Oh! don’t forget a Lightning digital AV adapter if you want to use your projector’s HDMI port. Good news: Apple’s Pages, Numbers and Keynote are now free* (* for qualifying iOS 8 compatible devices with initial activation on or after September 1, 2013)
Adobe’s apps are living up the iPad expectations, –although Microsoft is putting its feet into the game as well– they are exclusive to iOS. Android hasn’t catch up yet; when I type “Adobe” in Google Play’s search panel, the results are saddening. I really hope Adobe will work this out, I’d like to shoot photos on an Android phone (in general they have better cameras) and see them appear in my desktop via Creative Cloud. Yes iPad’s 8 MP camera is also great, but my Canon Powershot can do the job quietly at a wedding ceremony. Lightroom for iPad is available too! So you can shoot, make quick photo adjustments, and find them all synced on your machine at home. Digital illustrator Kyle Lambert did this amazing Morgan Freeman’s portrait with just his fingers, on Procreate!
Music on the go!
Any musicians in the room with Garageband installed in their tablet? Please, stand now! Apple has instilled music in its products. They’ve nailed it. Download Ik Multimedia virtual amps, plug your guitar into the iPad, and rock away. Want a concert piano sound? iGrand Piano will offer multiple sound choices to you. With Audiobus , you can even add other inputs, Fx and outputs apps without leaving Garageband. Transform the iPad into a drum pad with iMaschine to create your own beats. Feel the great mobile digital audio workstation experience with Beatmakers 2 or Fruity Loops and upload your creations to your Soundcloud profile.
Open door for app development
Creatives and business people will love the iPad, but nothing keeps you from learning code and design your own apps. Apple felt that app coding was tedious and reserved to the elite developers out there. Now, they are bringing it to the masses with their new language Swift. So now you can learn at your own pace and be the next “Flappy Bird” creator, earn your money from the iTunes store in the process.
I’m planning to ditch my aging PC laptop, while waiting for my new iPad. Purchase decisions are getting harder with tech competition getting higher, It’s essential to know what to expect from a device, think out of the box and getting more creative. It took me weeks to chose between two tablets.
People are complaining because they didn’t exhaust the huge amount of possibilities a tablet can do for them. Yet some don’t even know how to sign a pdf in it. They just want to watch videos & shows, take photos, and read magazines or articles. Hence, they get bored quickly. There’s so much more left to do! I think that laptop’s extinction is not around yet. For people like me, who just bought a Macbook Pro, it makes all sense. We don’t want devices that make us forget our laptop or desktop, put them in the corner -nobody puts a Macbook Pro in the corner-. The tablets are made for doing tasks on the go: light photo adjustments, quick sketches and notes. And internet now allows you to get an access to your data anywhere. The only thing I regret on the iPad right now -and iOS 8.1 in general- is a real multitasking experience. Maybe -and I hope that- folks at Cupertino are working on it.